For Brands & Retailers
Your products are already being scanned.
People use iib – Ingredient Scanner to look up what is in their food and see how ingredients are regulated in the United States compared to Europe.
That is happening whether product data is verified or not.
We would rather it be accurate.
Why work with iib?
iib compiles product and ingredient information from publicly available sources and product databases.
That gives us a strong starting point. But no one knows your products better than the people who make them.
When brands work directly with iib, product listings can reflect the exact ingredients, formulations, and packaging that customers see on the shelf.
No outdated labels.
No missing ingredients.
No guesswork.
Just accurate product information tied directly to the barcode.
What partnering looks like
Brands and retailers can work with iib to:
Verify ingredient lists and formulations
Provide current product images and packaging updates
Flag updates when formulations or labels change
Ensure products are represented accurately inside the scanner
Every time someone scans a barcode, that verified information is what they see.
What it costs
Right now, nothing.
iib is still early and we are focused on building relationships with brands and retailers who care about transparency and accurate product information.
If that sounds like you, we would love to connect.
Get in touch
If you are a brand, retailer, or manufacturer and want to make sure your products are accurately represented in iib, reach out at:
We will follow up within a few business days.